The Fastest Growing Beauty Trends Of 2019

BY COURTNEY ADEMA NOV 26, 2019 10:37AM As the year comes to a close, Square U.S. has determined the fastest growing beauty trends of 2019. Based on the responses from more the 8,000 small business owners, Square U.S. analyzed payment data, business owner and consumer sentiment in this #treatyourself era. With the new prevalence of self-care, Square found overall that customers are spending more on beauty services. Sales from the beauty sector have more than doubled since January 2017. Square beauty sellers have especially seen an increase in male customers seeking beauty and grooming services and consumer desire for specialized techniques that result in low maintenance looks. Fastest Growing Hair Trend Root smudging is the year’s fastest growing hair trend. Also known as “smudge root” or “root shadowing,” this technique enhances and lightens the root area to create a blended effect. This look is comparable to ombre or balayage techniques. The monthly sales have grown by 7,100 percent since January 2017. On average, root smudging costs $40 nationwide. By comparison, there have been 14 times as much revenue from monthly sales on babylight treatments—very delicate, white-blonde highlights created using a very fine color technique – in the same time frame. Fastest Growing Nail Trend Nail dip powder manicure is the fastest growing nail trend of the year. Clients achieve pigment on their nails by dipping them into colored powder between a base coat and a sealant. Nail dip is a thicker and longer-lasting alternative to gel polish, lasting about three to four weeks in comparison to gel polish, which lasts up to two weeks. There have been 18 times as much revenue from monthly sales since January 2017. Nation-wide, nail dip cost $39 on average. Comparatively, nail art monthly […]
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Beauty Blog Spotlight: Megan Burroughs

This week we got to interview a very special student, who is excelling with talent: Megan Burroughs. She is currently at about 1500 hours, which means she will soon complete our Cosmetology School day program. She invited us into her life, sharing that she has a one-year-old daughter. She told us that she is eager to learn and grow in this industry that she loves. She considers herself to be very hardworking, artistic, and easy going. She is always wanting to better herself in everything that she does. Before starting in the industry, she was a competitive cheerleader and also competed in California teen beauty pageants. When she completed high school, she became a mother. Her favorite subject here at Lu Ross Academy so far is Wella Color Theory. She says it was a bit tricky at first, but learning the fundamentals of mixing, enhancing or canceling different tones is something that peaks her interest. She loves that Lu Ross Academy is so diverse. All the students are different, but they all love and want the same things in different ways. Everyone has unique personalities, but are all interested in pursuing the same career path. She says that all the instructors and students have taught her so much. Everyone helps each other and gives constructive criticism. You can see some of Megan’s incredible work on her Instagram page @megs_buurr, she has explored in the balayage technique and really strives to advance in color. Megan says she gets most of her inspiration from Instagram and Pinterest. Social media is a big plus in the hair industry. She says she would love to meet @riawnacapri and @larisadoll (Riawna Capri Co-owner of All Things Beauty, […]

Beauty Blog Aesthetics Spotlight Bianca Van Valin

This week we had the privilege of getting to know one of Aestheticians who came with great reviews from her instructor. Bianca is a 27-year-old Capricorn living in Solvang. She enjoys going out to dinner, cocktails, movies, spending time with her niece, a good laugh and trips to Vegas with her best friend. Before her days here at Lu Ross, she was bartending on the weekend. She continues to work at a spa in San Yanez doing lashes. Bianca enjoys every aspect of school, and is always happy to be here and learn new things. She mentions that she especially likes waxing and really enjoyed the